Publicación:
La creación de valor: Un enfoque actual de la gestión empresarial

dc.contributor.authorHernández, Jaime
dc.contributor.authorCastillo, Ana
dc.contributor.corporatenameSello editorial Coruniamericana
dc.date.accessioned2022-09-27T18:45:17Z
dc.date.available2022-09-27T18:45:17Z
dc.date.issued2021-12-01
dc.description.abstractLas empresas existen para crear valor. Este es un concepto que parece estar fuera de discusión en la literatura especializada. Cómo y para quiénes se crea valor son preguntas que modelos recientes de gestión empresarial procuran profundizar y responder cada vez con mayor precisión. En este artículo se ha procurado una revisión de los aportes más relevantes en la literatura correspondiente a las últimas dos décadas en torno a la Creación de Valor (CV), sus bases teórico-conceptuales y sus tendencias visibles de investigación. Al respecto, se identificaron los enfoques generales que fundamentan la investigación en este campo, asimismo se evidenció una concentración de interés por el concepto de cocreación de valor que lo proyecta como tendencia emergente en esta área de investigación, y la vinculación de la CV con temas tecnológicos a nivel de empresa, así como el estudio de su uso estratégico para introducir mejoras en el desempeño comercial de las empresas.spa
dc.description.abstractCompanies exist to create value. This is a concept that seems to be out of discussion in the specialized literature. How and for whom value is created are questions that recent business management models are increasingly seeking to answer. management models are seeking to explore in greater depth and to answer more and more precisely. In this article we have attempted to a review of the most relevant contributions in the literature over the past two decades on Value Creation (VC), its bases Value Creation (VC), its theoretical-conceptual bases and visible research trends. In this regard, we the general approaches that underpin research in this field were identified, as well as a concentration of interest in the concept of co-creation of value, which is value co-creation, which projects it as an emerging trend in this area of research and the linking of VC with technological issues at the company level, as well as the study of its strategic use to introduce improvements in the commercial performance of companies.eng
dc.format.extent18 p.
dc.format.mimetypeapplication/pdf
dc.identifier.citationHernández, J. ., & Castillo, A. (2021). La creación de valor: un enfoque actual de la gestión empresarial. Ad-Gnosis, 10(10), 151–168. https://doi.org/10.21803/adgnosis.10.10.476
dc.identifier.doihttps://doi.org/10.21803/adgnosis.10.10.476
dc.identifier.eissn2745-1364
dc.identifier.instnameCorporación Universitaria Americana
dc.identifier.issn2344-7516
dc.identifier.reponameRIA - Repositorio Institucional Américana
dc.identifier.repourlhttps://repositorio.americana.edu.co/
dc.identifier.urihttps://repositorio.americana.edu.co/handle/001/201
dc.language.isospa
dc.publisherAd-Gnosis
dc.publisher.placeBarranquilla, Colombia
dc.relation.citationendpage168
dc.relation.citationissue10
dc.relation.citationstartpage161
dc.relation.citationvolume10
dc.relation.ispartofjournalAd-Gnosis
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dc.rightsTodos los derechos reservados Corporación Universitaria Americana. 2021spa
dc.rights.accessrightsinfo:eu-repo/semantics/openAccess
dc.rights.coarhttp://purl.org/coar/access_right/c_abf2
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.sourcehttps://publicaciones.americana.edu.co/index.php/adgnosis/article/view/476/605
dc.subject.armarcCreación de valor
dc.subject.armarcCocreación de valor
dc.subject.armarcDesempeño empresarial
dc.subject.armarcGerencia financiera
dc.subject.armarcValue creation
dc.subject.armarcCo-creation of value
dc.subject.armarcBusiness performance
dc.subject.armarcfinancial management
dc.titleLa creación de valor: Un enfoque actual de la gestión empresarialspa
dc.title.translatedThe creation of value: A current approach to business management
dc.typeArtículo de revista
dc.type.coarhttp://purl.org/coar/resource_type/c_6501
dc.type.coarversionhttp://purl.org/coar/version/c_970fb48d4fbd8a85
dc.type.contentText
dc.type.driverinfo:eu-repo/semantics/article
dc.type.versioninfo:eu-repo/semantics/publishedVersion
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